Yamaha Signs Multi-Year Partnership Agreement with Prima Racing**
Yamaha Motor Racing has embarked on an exciting new chapter in motorsports with the announcement of a multi-
year partnership agreement with Prima Racing, marking a significant expansion of their presence in international
motorcycle racing.
The partnership, unveiled ahead of the MotoGP season, underscores Yamaha’s commitment to excellence and
innovation in the fiercely competitive world of motorcycle racing. Prima Racing, a rising star in the Moto3 category
known for nurturing young talent, will benefit from Yamaha’s extensive technical expertise and resources, aiming to
elevate their performance to new heights.
“We are thrilled to announce this partnership with Prima Racing,” said Lin Jarvis, Managing Director of Yamaha
Motor Racing. “It represents a strategic alignment of our goals to support young riders and cultivate future
champions in motorcycle racing.”
Under the terms of the agreement, Yamaha will provide technical support and engineering know-how to Prima
Racing, enhancing the development of their Moto3 machinery and optimizing performance on the track. The
collaboration aims to foster a competitive edge for Prima Racing against established rivals in the Moto3 grid.
“We see tremendous potential in Prima Racing,” Jarvis continued. “Their dedication to excellence and passion for
racing align perfectly with Yamaha’s values. Together, we look forward to achieving success on the track and creating
memorable moments for fans worldwide.”
Prima Racing, founded with the mission to groom promising talents from grassroots levels to international stardom,
sees the partnership as a pivotal moment in their journey.
“This partnership with Yamaha is a game-changer for Prima Racing,” said Team Principal of Prima Racing. “We are
excited to work closely with Yamaha’s engineers and benefit from their technical support. It will enable us to push
the boundaries of performance and compete at the highest level in Moto3.”
The Moto3 category, known for its fiercely competitive nature and close racing, serves as a breeding ground for
future MotoGP stars. With Yamaha’s backing, Prima Racing aims to nurture young riders and provide them with the
tools needed to succeed in one of the most challenging disciplines in motorsports.
As preparations intensify for the upcoming MotoGP season, both Yamaha and Prima Racing are eager to showcase
the fruits of their collaboration on the global stage. The partnership signifies a shared commitment to innovation,
excellence, and the pursuit of championship glory in motorcycle racing.
Fans and stakeholders alike await with anticipation to see how Yamaha and Prima Racing will leverage their
combined strengths to challenge for victories and podium finishes in the fiercely competitive Moto3 category. The
stage is set for a thrilling season ahead, as Yamaha’s iconic blue bikes and Prima Racing’s determination converge on
circuits around the world, aiming to leave an indelible mark on the MotoGP landscape.
